| ethnocentrism |
Evaluating other groups or societies by standards that are relevant to the observer
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| ethnocentrism |
The tendency that people have to evaluate others from their own cultural reference.
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| ethnography |
Field work in a particular culture.
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| ethnography |
The study of human cultures through firsthand observation.
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| ethnology |
Cross-cultural comparison; the comparative study of ethnographic data, of society, and of culture.
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